Gary Card’s ‘Homunculand’ Takes Over Oxford Street for the Holidays
The multidisciplinary artist blends cartoon iconography, set design and digital art for a playful seasonal exhibition.
Summary
- Gary Card has unveiled Homunculand, his latest digital animation exhibition at W1 Curates
- Animated video artworks expand his “Homunculus” sculpture series into surreal, sci‑fi dreamscapes
- The show runs from December 4, 2025 to January 7, 2026
Gary Card’s Homunculand exhibition at W1 Curates transforms Oxford Street into a fantastical digital playground. Presented across W1 Curates’ large-format outdoor screens and immersive basement gallery, the show builds on Card’s acclaimed Homunculus sculpture series, first unveiled at Dover Street Market in 2022.
In this new iteration, the artist animates his surreal figurative creations, inviting viewers into a dreamlike universe where ragtag characters traverse alien landscapes dotted with colossal relics. Imagined as part sci-fi adventure and part retro RPG trailer, the exhibition offers a transportive journey that merges Card’s sculptural practice with digital storytelling.
This surreal dreamworld is visually constructed using scans of Card’s original sculptures, which are reconfigured into hills and valleys littered with “colossal relics of ages past” and “disembodied heads”. The project represents Card’s long-standing fascination with the cartoon iconography of his youth and his continued exploration of mediums and scale.
Homunculand is on view at W1 Curates through January 7, 2026.
Homunculand
W1 Curates, 161,
167 Oxford St,
London W1D 2JP
United Kingdom











