Company Behind “Immersive Van Gogh” Files for Bankruptcy
To protect its U.S. assets amidst a downturn in attendance.
Amongst the many trends to come and go within art over the past few years, immersive exhibitions were certainly some of the most viral. One of the major companies behind these events, Lighthouse Immersive Inc., has filed for bankruptcy.
First reported by Bloomberg, the Toronto-based company, which operates shows on the wildly popular event on Vincent Van Gogh, as well as similar iterations on Mozart, Monet, Frida Kahlo and King Tut, filed for Chapter 15 bankruptcy in Delaware in an attempt to protect its U.S. assets.
Having launched in 2021, “Immersive Van Gogh” has exhibited across the world in cities, such as Toronto and New York — sparking a league of imitators and even being featured in the hit Netflix series, Emily in Paris. While the organizers of the event were able to sell over 250,000 presale tickets for that particular show, attendance to Lighthouse’s events have waned in recent times, with none of their current offerings being sold out at the moment.
Eager fans still looking to attend “Immersive Van Gogh” can still attend the shows in Chicago (September 4), Detroit (October 1), Toronto (October 29) and Las Vegas (January 7, 2024).
Elsewhere, we spoke to Louis Bever about fusing football kits with art history in the latest Through the Lens.
